In the introduction to Six Sigma for Dummies, best-selling author Stephen Covey writes, “Studies show that the vast majority of employees possess far more talent, more intelligence, more capability, more creativity, and more ability than their jobs require or even allow.” What a shame! The most powerful, profit-making attribute a person can bring to an employer squandered by “the vast majority.”
Should you find yourself in this depressed economy choosing between two or more job offers in the creative, marketing, or information technology arena, you will choose, I have no doubt, the one that promises you the opportunity to make the most of your intelligence and creativity. Here are a few ways you can determine whether or not your target employer will live up to that promise. Read the rest of this entry »